Entering April: The YouTube Shorts trends driving the feed
As we move into April, the global agenda remains incredibly hot. Here are the defining video formats currently shaping the YouTube algorithm, capturing the exact intersection...
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Entering April: The Instagram trends shaping the feed
The visual landscape is carrying a severe split in reality into the new season. As we enter April, the platform is balancing high end tropical escapes...
Read moreThe analog aesthetic is the new digital gold rush
Influencers are declaring 2026 the year of the analog lifestyle. But monetizing the desire to log off is proving to be a highly lucrative digital strategy....
Read moreWelcome to the desert of the real: The rise of the doomer influencers
For the last decade, the creator economy ran on toxic positivity. The feed was an endless stream of green juices, perfectly optimized morning routines, and relentless...
Read moreGoogle AI Mode and the end of SEO
Publisher search traffic plummeted by a third last year. With Google aggressively rolling out its new AI Mode, relying on organic search is officially a losing...
Read moreThe deepfake affiliate economy is stealing your influence
Scammers are cloning creators and medical professionals to peddle dubious products. Here is how fake personas are generating real cash and threatening the human influencer industry....
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The deepfake affiliate economy is stealing your influence
Scammers are cloning creators and medical professionals to peddle dubious products. Here is how fake personas are generating real cash...
Read more
Facebook tests a 3.000$ payout to win back top creators
Meta is launching a new financial incentive to encourage cross platform posting. However, industry managers are questioning the unit economics...
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What do we know about Instagram’s secret AI shopping test?
Meta is quietly overlaying "Shop the Look" tags on influencer photos. A recent Puck News report reveals how this beta...
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Why Silicon Valley views us as an inefficient algorithm?
Sam Altman recently stood on a stage in India and offered a fascinating defense against the mounting criticism of AI’s...
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Google AI Mode and the end of SEO
Publisher search traffic plummeted by a third last year. With Google aggressively rolling out its new AI Mode, relying on organic search is officially a...
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