INFLOW Network
  • News
    • All
    • Brands
    • Get Inspired
    • How To
    • Inflow News
    • Influencer Marketing
    • Influencer Spotlight
    • Insight
    • Opinion
    • Social Media
    • Trending
    A fall-themed influencer post showing a cozy indoor setup with warm lighting, books, and a hot drink.

    Autumn 2025 Influencer marketing trends: Cozy season, big shifts

    An autumn scene with golden leaves, a warm drink, and a journal laid open on a wooden table.

    5 Fresh content angles for fall 2025

    A person looking at multiple notifications on their phone, surrounded by blurred messages and icons.

    Always on: The age of constant reachability

    A cozy fall-themed Instagram Reel of a creator holding a latte in a warmly lit café, wearing an oversized sweater.

    What’s trending on Instagram in September 2025?

    A YouTube Shorts creator filming a cozy fall outfit montage in a leaf-covered park.

    What’s trending on YouTube Shorts in September 2025?

    A TikTok creator dancing on an autumn-colored street with a phone tripod.

    What’s trending on TikTok in September 2025?

    Trending Tags

    • Trending
    • Opinion
    • Inflow News
    • Influencer Marketing
    • Influencer Spotlight
    • Social Media
    • How To
  • Network
    • Our Story
    • The Team
    • Our Network
    • What We Do
    • What They Say?
    • Life at INFLOW
  • Summits
    • Events
      • 2024
        • INFLOW Global Summit 2024
      • 2023
        • INFLOW Global Summit’23
        • Turkish Airlines x Do&Co Catering Lounge Meet-Up
        • UEFA Champions League Final Istanbul’23 Meet-Up
      • 2022
        • INFLOW Azerbaijan F1 Grand Prix Meet-Up
      • 2021
        • INFLOW Global’21: Dream to Reality
      • 2020
        • INFLOW Global’20 Rise & Shine
        • INFLOW Awards’20
      • 2019
        • INFLOW Global Summit & Awards’19
        • INFLOW City of Lights Meet-Up @Paris
        • INFLOW Qatar Summit’19
      • 2018
        • INFLOW Global Summit’18
        • INFLOW Awards’18
        • INFLOW Qatar Summit’18
      • 2017
        • INFLOW Global Summit’17
        • INFLOW Meet-up & Workshops
        • INFLOW Istanbul’17
      • 2016
        • ITS Cappadocia’16
    • Influencers
    • Awards
  • Resource
    • Research
    • Videos
    • Ebooks
    • Agencies & Awards Database
  • Contact
    • Contact
    • Contribute
No Result
View All Result
SUBSCRIBE
INFLOW Network
  • News
    • All
    • Brands
    • Get Inspired
    • How To
    • Inflow News
    • Influencer Marketing
    • Influencer Spotlight
    • Insight
    • Opinion
    • Social Media
    • Trending
    A fall-themed influencer post showing a cozy indoor setup with warm lighting, books, and a hot drink.

    Autumn 2025 Influencer marketing trends: Cozy season, big shifts

    An autumn scene with golden leaves, a warm drink, and a journal laid open on a wooden table.

    5 Fresh content angles for fall 2025

    A person looking at multiple notifications on their phone, surrounded by blurred messages and icons.

    Always on: The age of constant reachability

    A cozy fall-themed Instagram Reel of a creator holding a latte in a warmly lit café, wearing an oversized sweater.

    What’s trending on Instagram in September 2025?

    A YouTube Shorts creator filming a cozy fall outfit montage in a leaf-covered park.

    What’s trending on YouTube Shorts in September 2025?

    A TikTok creator dancing on an autumn-colored street with a phone tripod.

    What’s trending on TikTok in September 2025?

    Trending Tags

    • Trending
    • Opinion
    • Inflow News
    • Influencer Marketing
    • Influencer Spotlight
    • Social Media
    • How To
  • Network
    • Our Story
    • The Team
    • Our Network
    • What We Do
    • What They Say?
    • Life at INFLOW
  • Summits
    • Events
      • 2024
        • INFLOW Global Summit 2024
      • 2023
        • INFLOW Global Summit’23
        • Turkish Airlines x Do&Co Catering Lounge Meet-Up
        • UEFA Champions League Final Istanbul’23 Meet-Up
      • 2022
        • INFLOW Azerbaijan F1 Grand Prix Meet-Up
      • 2021
        • INFLOW Global’21: Dream to Reality
      • 2020
        • INFLOW Global’20 Rise & Shine
        • INFLOW Awards’20
      • 2019
        • INFLOW Global Summit & Awards’19
        • INFLOW City of Lights Meet-Up @Paris
        • INFLOW Qatar Summit’19
      • 2018
        • INFLOW Global Summit’18
        • INFLOW Awards’18
        • INFLOW Qatar Summit’18
      • 2017
        • INFLOW Global Summit’17
        • INFLOW Meet-up & Workshops
        • INFLOW Istanbul’17
      • 2016
        • ITS Cappadocia’16
    • Influencers
    • Awards
  • Resource
    • Research
    • Videos
    • Ebooks
    • Agencies & Awards Database
  • Contact
    • Contact
    • Contribute
No Result
View All Result
SUBSCRIBE
INFLOW Network
No Result
View All Result

The Worldwide Success Story of Turkish Talents

INFLOW Network by INFLOW Network
May 7, 2021
in Influencer Spotlight
The Worldwide Success Story of Turkish Talents
Share on FacebookShare on Twitter

We came together with Alev Karslı and Güneş Mutlu Mavituncalılar to talk about the secrets and difficulties behind their success stories, in moderation of Ezgi Avcı. You can watch the whole video here or read along for the highlights!

We know that your first startup was an e-commerce website. Can you tell us how that venture led to becoming a great bag designer?

Güneş Mutlu Mavituncalılar: It was about 10 years ago I founded this e-commerce website where I was selling more than 100 designer brands. At some point, I realized that I couldn’t find the right bags to sell on the website. This decision was towards making beautiful handbags that look like in the luxury segment, but making them more accessible. So, I closed down the e-commerce business and focused solely on the bags.

Was making Mehry Mu an international brand a strategic movement, or did it just happen organically?

Güneş Mutlu Mavituncalılar: I think these two go hand in hand. There was definitely the strategy and dream of expanding globally but it had to be organic at some point because of reasons like our limited budget.

How did you manage to capture local followers’ attention on social media in Turkey after coming from Scotland in 2016?

Alev Karslı: I was using Instagram quite actively in the UK and it was not popular in Turkey back then. I just thought that it could be something different because not a lot of people were posting makeup. It definitely took a lot of dedicated time and building good connections. These two are the most important things I have done to increase my followers. Building good connections with either celebrities or influencers helps you to do more projects with them.

It seems like Mehry Mu appeals to fashion lovers and also it is very timeless. Can you tell us the secret behind that?

Güneş Mutlu Mavituncalılar: The formula is that when I design a collection I start with a mood board and then I run it through many filters according to all the people I want to appeal to. Mehry Mu always has the nostalgic, feminine, chic, and sophisticated vibe and it is affordable, so it makes it even more accessible.

You work at a very high pace; how do you find the time for social media?

Alev Karslı: I take people on this journey with me, and I think this is the reason why they are like family. They come everywhere with me and I include them in my journey in my everyday life.

What is the proudest moment of your career?

Alev Karslı: Now there are so many makeup artists either professional or not on Instagram. I feel really proud every time I am booked because of my own makeup style.


Hope you enjoyed a little inspirational boost for your business model. Make sure to subscribe on YouTube for more!

Related Posts

Cleanfluencers: What Is It and How to Become One
Blog

Cleanfluencers: What Is It and How to Become One

by Mahmut Ozkan
January 30, 2024
JoJo Siwa
Get Inspired

Unleashing the Power of JoJo Siwa: How She Became a Social Media Sensation and Influencer Marketing Superstar

by Mert Caliskan
March 9, 2023

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

A fall-themed influencer post showing a cozy indoor setup with warm lighting, books, and a hot drink.

Autumn 2025 Influencer marketing trends: Cozy season, big shifts

October 1, 2025
An autumn scene with golden leaves, a warm drink, and a journal laid open on a wooden table.

5 Fresh content angles for fall 2025

September 30, 2025
A person looking at multiple notifications on their phone, surrounded by blurred messages and icons.

Always on: The age of constant reachability

September 29, 2025
A cozy fall-themed Instagram Reel of a creator holding a latte in a warmly lit café, wearing an oversized sweater.

What’s trending on Instagram in September 2025?

September 28, 2025
A YouTube Shorts creator filming a cozy fall outfit montage in a leaf-covered park.

What’s trending on YouTube Shorts in September 2025?

September 27, 2025

inflownetwork

Driven by Passion, Powered by Engagement

INFLOW Network
This summer’s style is being shaped not by magaz This summer’s style is being shaped not by magazines but by creators who turn micro-trends—like “Sardine Girl Summer,” French chic revivals, and Pucci nostalgia—into real-time cultural movements.
In September, online trends blend reflection, nost In September, online trends blend reflection, nostalgia, and spontaneous challenges, turning summer’s final moments into scrollable and shoppable experiences.
In 2025, the internet feels smaller and more predi In 2025, the internet feels smaller and more predictable, with the “dead internet theory” turning from fringe idea into a prevailing mood shaping how we browse and connect.
In 2025, LinkedIn has become an AI-driven echo cha In 2025, LinkedIn has become an AI-driven echo chamber where generative tools write most long-form posts, making genuine originality the rarest skill.
In August, YouTube Shorts swings between awe at AI In August, YouTube Shorts swings between awe at AI’s surreal creativity, sharp humor about politics, and endless summer celebrations that feel like the season will never end.
In August, Instagram trends capture summer’s bit In August, Instagram trends capture summer’s bittersweet finale with playful, nostalgic, and self-aware reflections that look back fondly while hinting at what’s ahead.
In August, TikTok captures summer’s final moment In August, TikTok captures summer’s final moments with playful challenges, guessing games, and nostalgic montages that blend friendship, fun, and the season’s fleeting glow.
In 2025, LinkedIn’s surge in video content marks In 2025, LinkedIn’s surge in video content marks a cultural shift, redefining professional credibility, visibility, and personal branding beyond traditional text updates.
In 2025, AI-powered browsers are transforming from In 2025, AI-powered browsers are transforming from passive tools into active partners, revolutionizing how we search, navigate, and interact with the web.
Load More... Follow Us
İnflow-network-new-logo-white

INFLOW Network is a driving force,
merging influencers and brands to
redefine the digital marketing sphere.

Categories

  • Blog
  • Brands
  • Get Inspired
  • How To
  • Inflow News
  • Influencer Marketing
  • Influencer Spotlight
  • Insight
  • Media
  • News
  • Opinion
  • Research
  • Social Media
  • Trending

Stay Connected

  • News
  • Network
  • Summits
  • Resource
  • Contact

© 2024

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In
We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept”, you consent to the use of ALL the cookies.
Cookie settingsACCEPT
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT

Add New Playlist

JOIN OUR NEWSLETTER

Get the latest Influencer Marketing News, Trends, & Tips in your inbox

    No Result
    View All Result
    • News
      • Trending
      • Opinion
      • Inflow News
      • Influencer Marketing
      • Influencer Spotlight
      • Social Media
      • How To
    • Network
      • Our Story
      • The Team
      • Our Network
      • What We Do
      • What They Say?
      • Life at INFLOW
    • Summits
      • Events
        • 2024
        • 2023
        • 2022
        • 2021
        • 2020
        • 2019
        • 2018
        • 2017
        • 2016
      • Influencers
      • Awards
    • Resource
      • Research
      • Videos
      • Ebooks
      • Agencies & Awards Database
    • Contact
      • Contact
      • Contribute

    © 2024